Starbucks

Mock Client

Art Direction / Package Design

Background: Starbuck's has decided to make a new line of tea, called TiiVA. This tea will be high end, fresh, modern, interesting and sophisticated.

Target Market:

• Females aged 25-45

• Established young professionals

• Tea drinkers who look for something special to elevate their experience

Deliverables: Face panel design for two flavours - (1) EN (1) FR